Special to The Washington Post
Saturday, November 8, 2008; Page F01 

David Mayhood isn't a fan of holding raffles, hiring chamber musicians or giving away flat-screen TVs at the open houses that his condominium marketing and sales firm holds.

But cozy private dinners for six? Demonstrations of high-end kitchen appliances? Pricey wines provided by a local business? These are the extra touches that Mayhood, president of the Mayhood Co. in McLean, has been using to add dash to the open houses he has arranged for Turnberry Tower, a luxury high-rise condo development targeted to open a year from now in Rosslyn.

Units range from about $800,000 to more than $4 million. Potential buyers, then, are looking for more than the traditional open house with a plate of chocolate chip cookies in the kitchen.

"We want our private dinner parties to create a sense of the lifestyle at Turnberry Tower," Mayhood said. "We want our guests to get a sense of what it will be like to live in Turnberry."

Source: Washington Post. View Article.

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